The colour red symbolises blood, luxury, fire and passion as well as having its own physical properties, e.g. red catches the eye more than any other colour.The ancient dynasties of
As you can see the brand L'Oreal has used red to signify beauty, passion and luxury and possibly wealth in this advert.
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The red here catches the eye immediately and shows the consumer the beauty of this car. |
The initial marketing tool for this Mercedes SLS AMG was a billboard with this image on it and underneath it said
'THE AVERAGE PERSON LOOKS AT AN ADVERT FOR 2.6 SECONDS'.
This is all it said but people waiting in traffic or passing by this billboard got drawn in by the colour of the car which then made them think how spectacular the car was and by the time they read this, they had been looking at the billboard for about 10 seconds, and by the time they realised how long they were looking at it, 20 seconds had gone by which is very clever how they got their consumer interested in this product.
Good one! Glad you caught up. You can go back and improve any previous blog posting if you want to
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